It gives a clear idea of what the company does, and it showcases results in a very practical way. Rather than being a press release or sales pitch, a case study shows real-world results that a client has achieved with the help of an SEO consultant. This is a valuable information resource for any business looking to improve its visibility online.
A case study may include several clients. For example, BrightEdge has helped organizations across all industries improve their authority and trust scores. Its work has allowed CBIZ, Inc.
To achieve a competitive advantage by outranking big brands in search results. It has also helped Philips Hue develop a comprehensive content strategy and launch a UK blog, among others.
While case studies are great tools for demonstrating knowledge, it is also vital to check the results. Make sure the SEO consultant you hire is able to deliver results for other businesses.
A B2B furniture supplier client needed to improve its organic search results and acquire more clients. The newly hired SEO agency recommended diversifying the company’s strategy to stay competitive in organic search results and gain new customers. By expanding the SEO strategy, the client achieved 34,878 organic entrances to their blog posts. It also received 300% more traffic than before.
In addition to working with a SEO consultant, it is also important to consider the kind of content your website produces. If the content is poor, it can lead to a poor ranking.
You want to work with someone who has an impressive track record in this field. This is the only way to know whether the consultant is the right one for your company. An SEO consultant will ensure that content is optimised for keywords and is crafted according to search intent. An SEO consultant can also help you set up Google Analytics and Search Console.
A SEO consultant needs to be familiar with your niche and business to provide a comprehensive strategy. He or she must be able to work closely with key stakeholders and identify problems. Understanding the business will help him develop a solid SEO strategy that will help you reach your goals and attract more clients.